Analytical decision making: emerging business environment- analytical competition-embedding analytic in business process- reporting / descriptive analytics, modeling or predictive analytics, data-driven strategies- analytics and business performance- building analytical culture- industry trends in analytics-review techniques and tools. Business contexts-stages of enhanced analytics capabilities-defining metrics- categories and levels of metrics- defining KPIs- linking strategic outcomes and KPIs- KPI directories for different industry segments- aligning technologies in analytics domain. Blue printing a solution framework: identifying core KPIs- sourcing data- using high. Analysis & interpretation: gathering and reporting-use of dashboards and other visualizations tools- interpretations of analysis- suggesting strategic and tactical programs. Project development: industry inputs- validation of models- frameworks- data analytics.